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Biplas brand design

A complete rebrand for the injection moulding company Biplas, who are based in Cardiff and export worldwide.

Design services:

Brand design
Brand guidelines
Icon design
Business card design

Branding brief

Biplas Medical Ltd is a innovative design, development and manufacturing company working in demanding and specialised fields of industry. They specialise in in technical injection moulding, component design, mould design and precision machining of plastic to close tolerances.

Biplas Medical Ltd came to us looking for a fresh look of their logo and web design. They felt that their old branding did not suit their up to date technology and extensive knowledge on plastic. Following a detailed meeting, Martin Hopkins Design began creating a dynamic brand, which would make a statement in industry. Our designers aimed to create a consistent theme running through their website, social media presence and promotional literature.

brand design cardiff
branding logo design cardiff

Brand logo design

To get things going, we had to start with logo design, of course. The logomark, a simplified piece of plastic, bent to look like a ‘B’, corresponds to their tag line—‘moulding the future’. It is complimented by a unique round type, which completes the logo. This has been injected throughout their physical and digital representation, making it a recognisable symbol that stands out in the market.

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Bold brand

We wanted to make sure that the new Biplas brand would be modern and energetic, and this is why we chose a bold orange which hints at the industrial sector. It is combined with a light grey and dark blue, to add balance and professionalism.

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