Janet Redler approached us looking for a vibrant brand design to express the personal, luxury travel experience of her company. As part of a brand overhaul, her company required a new logo, corporate branding and marketing material that encompassed the premium quality of her services. The brand needed to be tailor made, just like her travel business.
- Brand design
- Brochure design
- Marketing design
A refreshed identity
We went for a brand design that is simplicity itself, a tailor made merger of lowercase letters J and R, to create a unique and simple brand that when used in negative out of a deep burgundy block or background is very tasteful and iconic, showing the luxury experience her company has to offer. The colour palette allows for some nice juxtapositions and emphasis enhancing methods within layouts and giving a positive feel to her products. Clean text styles are used for clarity and style and high end photographic reference is utilised where necessary to really sell the product on offer.
A brand that resonates
The client was extremely pleased with the end product which has enhanced their company image in a very iconic way. The brand has become easily recognisable within its market and Janet Redler Travel & Tourism continues to go from strength to strength.
Professional and personable
“The team at Martin Hopkins are both professional and personable. They are always happy to answer questions, give help or advice and we have no hesitation in recommending them.”
Director at Janet Redler Travel & Tourism